Best Practices in Strategically Combining Search, Content Analytics and E-Commerce

Archived Published: 25 May 2012 ID: G00231148

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An effective search interface is a fundamental means of accomplishing improved results in electronic commerce. Content analytics technologies further sweeten the experience for the shopper and seller alike.

Table of Contents

  • Analysis
    • Offer Effective Definition-Matching and Handling of Ambiguity in Query Terms.
    • Search Engine Optimization is a Primary Responsibility for E-Commerce Search Engines.
    • Use Search and Content Analytics to Fulfill Shoppers' Desires Through Merchandise, Related and Suggested Offers, and Advertising.
    • Highly Sophisticated Projects Require a Vendor That Offers E-Commerce Search and Content Analytics.
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