Oracle CRM Application Decision Tree for 2012 and Beyond

G00234794

Analyst(s): | |

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Summary

Gartner evaluates the future of Oracle's CRM products in light of advances in Oracle Fusion CRM Applications and the acquisition of ATG, RightNow and InQuira.

Table of Contents

  • Analysis
    • The Future of Oracle CRM Products
    • Key Decisions for Oracle (Siebel) Marketing
    • Oracle CRM Sales Software
      • Key Decisions for Sales Force Automation
    • Oracle Fusion CRM Sales
      • Key Impacts of Oracle Fusion CRM Sales for Customers
    • Oracle eCommerce Offering
      • Key Decisions for Customer Service and Support Applications
      • Service Skills
      • Oracle Social CRM
  • Recommended Reading
© 2012 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartners research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.

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