Hype Cycle for Automotive Demand Chain and Supply Chain Technologies, 2012



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Economic uncertainty highlights the need for organizational agility in the automotive industry. Success will be based on companies' ability to understand, prioritize and invest in the right technologies and processes to achieve the highest levels of demand and supply chain optimization.

Table of Contents

  • Analysis
    • What You Need to Know
    • The Hype Cycle
    • The Priority Matrix
    • Off the Hype Cycle
    • On the Rise
      • Transportation: Carbon Accounting
      • Individual Mobility Services
      • Sustainability-Sensitive Planning and Optimization
      • Cloud ERP for Large Enterprises
    • At the Peak
      • Big Data
      • Marketing Mix and Product Portfolio Optimization
      • Social Analytics
      • Social Media Marketing Platforms
      • Vehicle Information Hub
      • Predictive Campaign Analytics
    • Sliding Into the Trough
      • Automotive MRM
      • Community Marketing Automotive
      • Cloud Computing
      • Master Data Management
      • Automotive Business Process Fusion
      • CDI Hub
      • Product Life Cycle Management in Automotive
      • Mobile (Wireless) Enhanced Supply Chain Management
      • Embedded Software and Electronics Design
      • Design to Demand
      • Digital Marketing
      • Next-Generation Dealer Portals
    • Climbing the Slope
      • Partner Relationship Management
      • Quality/Warranty Management
      • Remote Diagnostics
      • Alternative Retailing Technologies
      • Automotive Business Process Outsourcing
      • Mobile Advertising
      • Process Integration for Automotive Finance Applications
      • Lead Management
      • Mobile Devices in Dealerships
      • Flexible Manufacturing
      • Consumer Telematics
      • MES Applications
      • Outsourced Manufacturing and Supply Chain Globalization
      • Automotive Incentive Optimization
      • Demand Forecasting
      • Service Parts Planning
    • Entering the Plateau
      • Automotive Supplier Portals
      • CRM in Automotive
      • Order-to-Delivery Systems
    • Appendixes
      • Hype Cycle Phases, Benefit Ratings and Maturity Levels
  • Recommended Reading
© 2012 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartners research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.

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