Market Share Analysis: Mobile Phones, Worldwide, 3Q12


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In 3Q12, 427.7 million mobile phones were sold globally, down 3.1% on the same period in 2011. Smartphones accounted for over 39.6% of all mobile device sales as Samsung extended its lead over Apple, with both moving ahead of their rivals.

Table of Contents

  • Market Share Data
  • Overall Market Segment Performance Analysis
    • Overall Sales Improved After Two Consecutive Weak Quarters
    • Smartphone Sales Continued to Drive Overall Sales in 3Q12
    • No. 3 Spot in Smartphone Market Opens to Competition With Many Challengers
  • Top Vendors Analyzed
    • Samsung
    • Apple
    • Nokia
    • ZTE
    • Huawei
  • Mergers and Acquisitions
  • Recommended Reading
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