Mopria Is Shaping the Future of Mobile Printing


Archived Published: 26 September 2014 ID: G00265617

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Summary

The Mopria Alliance is readying the playing field to allow for universal easy and secure mobile printing. Printer product and marketing managers should leverage the work of the alliance in order to transition their customer base to mobile printing.

Table of Contents

  • Analysis
    • Mopria
    • Mopria Achievements
    • Growth of Mobile Devices
    • Print Requirement Prevails
    • Evolving Mobile and Cloud Printing Service Landscape
      • Public Cloud
      • Private Cloud
      • Inhibitors
  • Impacts and Recommendations
    • The Mopria Alliance is creating standards that are facilitating wireless printing from smartphones, tablets and other mobile devices, which will popularize embedded mobile printing and provide new revenue opportunities to printer providers
    • The emergence of the Mopria Print Service plug-in will eliminate the need for specific mobile print applications and will also negatively impact adoption of public cloud printing services, causing printer providers to adapt their mobile printing strategies
      • Impact on Mobile Print Applications
      • Impact on Cloud Printing Services
    • Mopria's work on secure and measurable mobile enterprise printing could help lower one of the last remaining barriers to further growth of mobile printing for printer providers
    • If Mopria succeeds in encouraging mobile device providers to preload the Mopria Print Service, future mobile print growth will be secured in the short term
  • Gartner Recommended Reading
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