A Real-Time Store Monitoring Platform Is Critical for Digital Business


Archived Published: 23 April 2015 ID: G00273875

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Summary

Real-time store monitoring platforms can be used by multichannel retailers to deliver excellence in data management. RTSMPs will be essential for competitive advantage in multichannel execution, and critical for digital business.

Table of Contents

  • Analysis
    • An RTSMP Is Integral to the Retail Store's Role as the Execution Hub of Cross-Channel Customer Processes
    • RTSMPs Are a Prerequisite for Excellent Data Management in the Store, and Will Become Mission-Critical for Digital Business
    • Recommendations
    • Appendix
  • Gartner Recommended Reading
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