Hype Cycle for CRM Sales, 2015


Archived Published: 13 July 2015 ID: G00277788

Analyst(s): |

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Summary

There are opportunities for IT leaders supporting sales to try new innovative technologies, but there is a near-term business opportunity to leverage the abundant technologies that have moved past the Slope of Enlightenment to improve revenue.

Table of Contents

  • Analysis
    • What You Need to Know
    • The Hype Cycle
    • The Priority Matrix
    • On the Rise
      • Mobile Sales Productivity
      • Sales Predictive Analytics
      • Strategic Account Management
      • Voice-Driven Sales Apps
      • Recurring Revenue Management
      • Sales Appraisal and Evaluation Management
    • At the Peak
      • MDM and Social Data
      • Predictive Lead Scoring
      • Sales Performance Management
      • Sales Coaching Solutions
      • Wearables
      • Social for Sales
      • Mobile CPQ
    • Sliding Into the Trough
      • Sales Objective and Quota Management
      • Sales Analytics
      • Configure, Price, Quote Application Suites
      • Price Optimization and Management
    • Climbing the Slope
      • MDM of Customer Data
      • Partner Relationship Management (PRM)
      • Sales Contract Management
      • Territory Management
      • Business Information Services for Sales
      • Sales Incentive Compensation Management
      • Sales Training Solutions
      • Digital Content Management for Sales
      • Lead Management
    • Entering the Plateau
      • Mobile Sales Force Automation Containers
      • Mobile Sales Force Automation for Orders/Inventory
      • Sales Force Automation SaaS
      • Proposal Generation Systems
    • Appendixes
      • Hype Cycle Phases, Benefit Ratings and Maturity Levels
  • Gartner Recommended Reading
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