Market Insight: How to Use Cloud HCM Data to Fuel Additional Revenue Streams


Published: 01 August 2017 ID: G00321145

Analyst(s): | |

Purchase this Document

Price: $1,295.00 USD (PAGES: 10)

To purchase this document, you will need to register or sign in above.

Summary

Data generated from operations presents monetization opportunities for cloud HCM technology providers to drive revenue growth in an increasingly competitive environment. Technology business unit leaders at HCM providers should develop appropriate use cases for data products.

Table of Contents

  • Analysis
    • Quest for Sustainable Revenue and Profit in the HCM Application Market
    • Data as Revenue Stream: Scratching the Surface?
  • Background and Context
  • The Impact
    • Market Insight Reports, Benchmarks and AI Training Datasets Are Data Product Types That HCM Technology Providers Can Leverage
      • The Monetization Potential of Data Varies Considerably by HCM Use Case
      • Successful Adoption of Data Products Requires Strong Focus on Marketing Solution Benefits to Prospects, While Optimizing the Cost Base
  • Conclusion
  • Gartner Recommended Reading
© 2017 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartners research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.

Why Gartner

Gartner delivers the technology-related insight you need to make the right decisions, every day.

Find out more