Digital Business KPIs: Defining and Measuring Success

Published: 28 September 2017 ID: G00341667

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CIOs should develop metrics and set goals that lay out their digital business journey and sharpen expected business outcomes. This report describes the key performance indicators necessary to do so.

Table of Contents

  • Analysis
    • Two Kinds of Digital Business KPIs
      • 1. Digital Business KPIs That Describe Optimization of Current Business Model
      • 2. Digital Business KPIs That Measure Transformative Growth
    • Recommendations
  • Gartner Recommended Reading
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