Market Trends: Three Conversational AI Trends That Will Distinguish Next-Generation Digital Commerce


Published: 27 November 2017 ID: G00340696

Analyst(s):

Purchase this Document

Price: $2,495.00 USD (PAGES: 14)

To purchase this document, you will need to register or sign in above.

Summary

Voice-enabled conversational AI can reduce friction in the B2C digital commerce purchase process and improve overall customer experience. Technology strategic planners of digital commerce vendors need to consider these market trends in anticipation of a next-generation multimodal commerce future.

Table of Contents

  • Introduction
  • Market Trend
    • The Importance of Conversational AI in Digital Commerce Is Growing
    • Getting Semantic With Industry Verticals
      • In Digital Commerce, It Certainly Pays to Get Semantic
      • Consumers Are Making Themselves Heard Through the Growing Use of Conversational AI as an Integral Part of the Digital Commerce CX
    • U.S. Versus China: Where CAI Cultures Collide
  • Contrarian View
    • CAI in Digital Commerce Falls Short of Expectations
  • Vendors to Watch
  • Gartner Recommended Reading
© 2017 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartners research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.

Why Gartner

Gartner delivers the technology-related insight you need to make the right decisions, every day.

Find out more

Call +1 855-515-4486 or contact us

to become a Gartner client.