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Taking action without knowing the context can easily end up being pointless or worse. CIOs should put plenty of thought into the business context that defines the world that the enterprise plays in as an essential prelude to strategy.
Table of Contents
The Business Context Describes What Matters, How It Matters and Why It Matters
- Business Context Analysis Helps Create Realistic Goals
- The Longer the Time Frame, the Better
Established Techniques Can Build the External Business Context
SWOT and SOAR Are Useful Techniques for Defining Internal Context
Business Model Analysis Can Guide Business Context Analysis
Once You Have the Business Context, Use It
- The Business Context Describes What Matters, How It Matters and Why It Matters
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