The Gartner Digital Commerce Vendor Guide, 2018


Published: 29 August 2018 ID: G00352260

Analyst(s): | | | | | |

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Summary

Digital commerce is a vital component for digital transformation and many application leaders embrace digital commerce for improving customer experience and innovating their business. Use this guide to understand the vendors in the digital commerce ecosystem and prioritize areas of investment.

Table of Contents

  • Analysis
    • Digital Commerce Market: Definition, Growth and Trends
      • Definition
      • About the Digital Commerce Platform Market
      • Trends
    • Digital Commerce Platforms
      • Licensed: On-Premises/Hosted/Hosted-Managed Service Applications
      • SaaS Applications
      • Open-Source Solutions
      • “Self-Service” Site Builders
      • Marketplace Commerce Sites
    • Digital Commerce Service Providers
    • Digital Commerce Ecosystem
      • Distributed Order Management
      • Commerce Search
      • Web Content Management/Digital Experience Platforms
      • Personalization Engines
      • Digital Analytics
      • Customer Journey Analytics
      • Marketplace/Channel Integration Platforms
      • Marketplace Operation Platforms
      • Social Commerce
      • Subscription Management
      • Configure/Price/Quote
      • Master Data Management
      • Warehousing, Logistics and Fulfillment Service Providers
      • Marketing Automation
      • Assisted Selling
      • A/B and Multivariate Testing
      • Translation Services
      • Content as a Service
      • Conversational Commerce Platforms
    • Cool Vendors in 2017 and 2018
  • Gartner Recommended Reading
© 2018 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartners research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.

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