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Next-generation experiences, such as those provided by chatbots, voice and augmented reality, are opportunities for digital disruption. Enterprise architecture and technology innovation leaders must help their organizations link these experiences to clear business outcomes.
Table of Contents
Adopt a Business-Outcome-Driven EA Approach by Evaluating Next-Generation Interactions
Identify Customer Outcomes and High-Value Use Cases
Maximize Business and Customer Outcomes by Identifying the Impact of Next-Generation Experiences
- Adopt a Business-Outcome-Driven EA Approach by Evaluating Next-Generation Interactions
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