Application Architecture for Multichannel Integration

Archived Published: 05 July 2006 ID: G00140898

Analyst(s): |

Not a Gartner Client?

Want more research like this?
Learn the benefits of becoming a Gartner client.

contact us online


The application architecture approach to multichannel integration creates a retail delivery architecture that favors no specific channels and that relies on standards-based messaging and enterprise application integration tools to provide a process-focused foundation for business agility.

Table of Contents

  • Analysis
    • 1.0 Underlying Assumptions
    • 2.0 Understanding the Application Architecture Approach
    • 3.0 Multichannel Integration Defined
    • 4.0 Drivers for a Process Focus in the Front Office
    • 5.0 Architecting Process-Focused Retail Delivery
      • 5.1 How to Plan for and Migrate to the Application Architecture Approach
    • 6.0 Evaluating Application Architecture for Multichannel Integration Capabilities
    • 7.0 Vendors Providing Application Architecture Technology
    • 8.0 Recommendations
  • Recommended Reading
© 2006 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartners research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.

Free Research

Discover what 12,000 CIOs and Senior IT leaders already know.

Free Access

Why Gartner

Gartner delivers the technology-related insight you need to make the right decisions, every day.

Find out more

Call +1 800 213 4848 or contact us

to become a Gartner client.