Four Ways in Which Enterprises are Using Twitter

G00165947

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Summary

The popularity of the Twitter micro-blogging platform has soared during the past several months. While Twitter is primarily a consumer phenomenon, Gartner has identified four primary ways that enterprises are using Twitter, but one of them is not recommended.

Table of Contents

  • Analysis
  • Recommended Reading
© 2009 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartners research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.

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