Tuesday, 11 May, 2021 / 01:30 PM - 02:00 PM AEST
(Monday, 10 May, 2021 / 11:30 PM - 12:00 AM EDT)
The Future State of Value-Driven Consumer Goods
Michelle Duerst, VP Analyst, Gartner
Ellen Eichhorn, Sr Director Analyst, Gartner
Consumer Goods (CG) and Retailers are both collaborating and competing in the marketplace. While frenemies in the past, the focus on consumer is heightened with trends such as direct to consumer, digital + product, customer engagement, and personalized products. This session includes multiple speakers presenting real world examples of trends and technologies.