5 steps to create the future of CX with AI

How do you think about artificial intelligence and customer experience? Do you have a framework to strategize AI and plan for the future of CX? How do you know which AI tech to invest in?

The experts behind Gartner Customer Experience & Technologies Summit have put together 5 simple steps to create the future of CX with AI, leveraging the Sense, Think, Do Framework.

CX leaders looking to strategize and plan their AI future should:

  1. Start with the basics
  2. Sense; Use AU to expand your customer understanding
  3. Think; Use AI to explain, guide and recommend
  4. Do; Evaluate opportunities around leveraging AI for content creation
  5. Sense, think and do; Evaluate the rise of conversational platforms

Gartner’s key recommendation is to start by mapping and analyzing your current customer journeys and life cycles, without considering the AI implications.

View our latest research article for details around each of the above steps and create the future of customer experience with artificial intelligence.

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