Jason Wong

Jason Wong

VP Analyst
Jason Wong is a VP, Analyst on the App Design and Development team. Mr. Wong's research focuses on enterprise strategies for low-code tools, citizen development, mobile apps, progressive web apps and multiexperience development.
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Tuesday, 16 June, 2020 / 10:45 AM - 11:30 AM AEST
Stop Thinking Omnichannel and Start Doing Multiexperience

Channels are inside-out thinking; and omnichannel thinking doesn't address customer nor employee experiences from outside-in. Omnichannel aims to address “where” users interact, but it does not take into account “how” they want to interact. To win in the experience economy, where engagement across apps, devices and interaction modalities is expected, application leaders need a multiexperience mindset.

Tuesday, 16 June, 2020 / 03:30 PM - 04:00 PM AEST
Magic Quadrant for Multiexperience Development Platforms

Customer user experiences are getting more complicated. As device types proliferate, so too do modes of interaction — from GUI-based typing and touching, to natural-language-based chat and voice, to gestures used in immersive environments. The digital user journey will involve multiple touchpoints and interaction modalities; hence the need for multiexperience development platforms (MXDPs).

Wednesday, 17 June, 2020 / 10:30 AM - 11:00 AM AEST
The Blueprint for Transforming to Digital Product Development

Digital business is about the creation of new business models, typically built on digital products and platforms. To continuously deliver digital product innovation supporting CX, application leaders can use Gartner's blueprint to help transform the culture, skills, architecture, tools and quality capabilities of their development organizations.

Wednesday, 17 June, 2020 / 01:45 PM - 02:45 PM AEST
Roundtable: Salesforce CRM Products and Strategy

Salesforce is a key vendor supporting customer-experience strategies. Come learn from your peers and share your own insights on how to maximize Salesforce products and capabilities in support of CRM and CX best practices. PLEASE NOTE: Reserved for end-users only. Pre-registration required.

Meet the experts face to face.