Kamal Kumar
Case study

Kamal Kumar

Head of Analytics
Kamal Kumar is head of analytics at Tata Unistore. He has deep understanding of various facets of ecommerce business and has scaled various ecommerce platforms. He specializes in growth and analytics and has successfully deployed analytics applications across product, supply chain, revenue and marketing at e-commerce firms.
Prior to joining Tata Unistore, he was heading Analytics and growth hacking at Myntra Jabong for Jabong platform. He has co-founded a startup in analytics consulting and internet of things space – building the business from scratch to provide data driven consulting services to clients in financial, retail, eCommerce and logistics space.
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Thursday, 05 August, 2021 / 10:00 AM - 10:45 AM IST
(12:30 AM - 01:15 AM EDT)
Case Study Roundtable: Elements of Transitioning Towards a Self-Tuning Algorithm to Rank Products

This presentation describes what it takes to move to an algorithm first approach for product ranking and what it takes to build and ensure adoption.
1. How to write a customer forward statistical definition of the objective function that is understood across the organization
2. What are the business considerations and how to navigate the organisation complexity to make the transition?
3. How to sustain and improve the algorithmic approach?

Join us to hear from Gartner experts and thought leaders.