This session will explore Gartner's Cost Management model and discuss how evolving IT cost management efforts to focus on "Value Optimization" over cost optimization will reduce (and even eliminate) reactive calls to cut IT costs. This session will provide a model and tactics to elevate the maturity of IT to focus on value over costs.

Customer economics and operating leverage are the essential metrics of digital business opportunity, and there are a limited number of fundamental monetization models. CIOs that master these fundamentals and apply them to their organization and markets can deliver transformational growth. Follow in the footsteps of successful digital businesses to find your path to success.

Product management is becoming an enterprise-level operating principle but moving to product line funding is often a challenge. Join this session to learn the key steps in the journey, from making the case to running a well-planned pilot to create the capability and comfort with shifting from project to product funding. We will share examples of companies who have successfully adopted a new funding model.