Jorgen Heizenberg analyzes data & analytics (D&A) trends and best practices with a human centric focus. He is a Gartner Vice President, analyst for D&A leaders. His coverage areas are the D&A strategy and operating model; data-driven culture and behavior; D&A organizations, roles, and skills; and external service providers (consultancies and system integrators). He has a background in D&A consulting with over two decades of experience in planning, designing, and implementing D&A solutions. He considers himself to be an amateur social data scientist and as such his motto is: "D&A is about People."