Speaker Bio

Aura Popa

Aura Popa

Sr Director Analyst
Aura Popa is a Senior Research Director at Gartner, focusing on BI, Analytics and Data Science.
Ms. Popa advises Data and Analytics leaders on making the most from their data through best practices in applying advanced analytics to solve complex business problems, using data visualization and storytelling to convey the findings to a broader audience. She is also passionate about how to organize Analytics and Data Science teams, with a focus on design, development, training, instruction and data literacy.
Read More Read Less
Monday, 22 May, 2023 / 02:30 PM - 03:00 PM BST
Data Storytelling: A Better Way to Engage Decision Makers With Data

Data storytelling offers a more engaging means of communicating findings than BI reporting or data visualization alone. This trend is an extension of the now dominant self-service model of BI, combining data visualization with narrative techniques. What is a data story? When and how should data storytelling be used? What new skills and techniques are needed to create compelling data stories?

Tuesday, 23 May, 2023 / 02:30 PM - 04:00 PM BST
Workshop: Engaging Decision Makers Through Data Visualization and Storytelling

Data storytelling promises a more engaging means of communicating findings than BI reporting or data visualization alone. This trend is an extension of the now dominant self-service model of BI, combining data visualization with narrative techniques. What is a data story? When and how should data storytelling be used? What new skills and techniques are needed to create compelling data stories? This workshop includes best practices in visualizing data and mistakes to avoid. As part of the workshop, we will analyze examples you bring as a group and recommend ways to more effectively communicate data. (Access to this session is restricted to those that are not part of an organization/company that provides services, products, or solutions to professionals in the industry.)

Join us to hear from Gartner experts and thought leaders.