Gareth Herschel is VP analyst at Gartner with 25 years' industry experience. He is a thought leader at the intersection of analytics and organizational performance. Mr. Herschel is passionate about helping organizations utilize AI in improving their analytic strength and customer experience. His current research focuses on the most important trends in analytics, the interplay of analytics and organizational culture, the role of analytics in consumer, employee and organizational decision making, and the ability of analytics to manage the growing complexity of modern business and life.