Clive Santamaria
Guest keynote

Clive Santamaria

Chief Architect
Clive Santamaria is Chief Architect at ITV, an integrated producer broadcaster that creates, owns and distributes high-quality content on multiple platforms globally. He has led the development of a number of distribution technologies, through the formation of joint ventures in the UK such as YouView and Freeview, as well early moves into HD, ad insertion and streaming. Clive has given a number of talks at industry streaming events illustrating the evolution of streaming and cloud technologies in shaping how content and advertising is delivered in this complex environment.
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Thursday, 11 June, 2020 / 01:30 PM - 02:15 PM BST
Case Study: Conversational Technologies — Do They Really Work in Business?

Conversational technology is transforming the way consumers engage in the home, in the automotive industry and in accessing media. This trend doesn’t just appear to just be for customers, how are businesses now using conversational technology to allow their employees rapid access to information.

ITV, a leading digital media organisation is transforming the way teams access their data, a key enabler for innovation. In this session you will hear how and why we’ve trialled a number of AI, voice and chat applications and we will share the key learnings and challenges that you can apply to your own industries.

Meet the experts face to face.