Enterprise architects who fail to manage their personal brand will be defined by others — and they may not like it! Transitions such as a new business strategy, a promotion or move to a new enterprise, are key moments to evaluate brand “fitness for purpose.” This session provides simple practical tools to allow enterprise architects to take control of their brand in times of transition.
Philip Allega
VP Analyst
Philip Allega is an analyst, developing research on the role of enterprise architecture (EA) and technology innovation leaders. In 2020, Mr. Allega is delivering research on the forces which are bringing clarity to the role and discipline of EA versus other interpretations of what "architecture" means in the marketplace. The actual value proposition for those who engage the discipline will be clear for both practitioners and consumers of the EA discipline. Strategic casting, innovation, planning, incubator guidance, delivery support, operational assessment, and tech debt management are but a few of the key areas the EA role and discipline will set out clearly in the coming years.
He is the 2020 global chair for Gartner's Enterprise Architecture & Technology Innovation Summits. He is frequently called upon to teach, coach, and critique business and IT leadership concerning EA, technology innovation, cost management, resource allocation, people development, time, financial and risk management. Typical industry discussions include government, financial services, manufacturing, CPG, and retail. Past roles at Gartner included numerous conference chair roles, assigned coach to named accounts, agenda manager of research, and team manager of analysts.
He has worked in EA for 30 years. He is a Freeman of the City of London and a Liveryman in the Worshipful Company of Information Technologists, a City of London livery company.
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He is the 2020 global chair for Gartner's Enterprise Architecture & Technology Innovation Summits. He is frequently called upon to teach, coach, and critique business and IT leadership concerning EA, technology innovation, cost management, resource allocation, people development, time, financial and risk management. Typical industry discussions include government, financial services, manufacturing, CPG, and retail. Past roles at Gartner included numerous conference chair roles, assigned coach to named accounts, agenda manager of research, and team manager of analysts.
He has worked in EA for 30 years. He is a Freeman of the City of London and a Liveryman in the Worshipful Company of Information Technologists, a City of London livery company.
Wednesday, 10 June, 2020 02:15 PM|Wednesday, 10 June, 2020 03:00 PM
Remaster Your Personal Brand in Times of Transition
Wednesday, 10 June, 2020 04:15 PM|Wednesday, 10 June, 2020 05:45 PM
Workshop: Using SIPOC to Create EA Services
This workshop explores a wireframe to develop EA services, bringing clarity to EA as a management consultancy. Attendees will have the opportunity to create their own EA services, tell stories to vet their appetite, and identify metrics to demonstrate success. Derivative uses to support engagement, define EA value, and support tool purchase and use will round out the session.
Thursday, 11 June, 2020 10:30 AM|Thursday, 11 June, 2020 11:15 AM
Setting the Benchmark Criteria for Your Enterprise Architecture and Technology Innovation Leaders
The EA role is not a commodity for comparison. Determining what EA you will use for whom, to make what kind of decision and when will depend upon your IT organization archetype, skills, maturity, and perceptions of span of control and span of influence. Challenges to overcome include long-lived misconceptions of EA. This session will help you recast EA given your desires and constraints.