Economics is called “the dismal science” because scarce resources mean not every need can be met. As a security and risk leader with unlimited challenges and limited resources, you face difficult decisions about what to prioritize. Is there a better way to balance digital business opportunity against cyber risk? What are the opportunity costs of your security investments? How can you articulate the business value of security? If you treat data as a financial asset, can economic models help you make more effective investment decisions? In this keynote, we’ll look at how looking at security and risk dilemmas through the lens of economics can help you make better decisions. We will also discuss trends in security spending, and introduce new tools, models and concepts to help you understand the impact of tradeoffs, improve cost optimization and evaluate where resources will have the greatest impact on security and the business.