The world and telecommunications industry continues to be as fast paced as ever and Vodafone recognises the need to remain competitive, moving faster to surpass competitors. Vodafone has created a strategy to transform Vodafone into a New Generation Telco, an essential stepping-stone to the ultimate ambition to become a Technology Communications Company (Tech Comms) offering a range of products and services beyond connectivity.

In April ’21, Vodafone Technology embarked on their largest transformation yet to make this vision a reality. A critical part of this transformation is the creation of a 16,800+ employee strong pan-European Digital & IT organisation, led by Scott Petty, with the objective of driving velocity, innovation, better products/services for customers and efficiency at scale. This organisation shift brought together the IT functions from 12 European markets of different sizes, varying digital maturity/IT capabilities, ageing IT estates and differing cultures, together to work as one team on common objectives while maintaining local market business agility.

Scott will share his views on what it takes for a traditional, non-digital native organisation to become a Tech Comms company and his personal insights on implementing a new operating model at scale – the highlights, the challenges and lessons learned.