Lead with Purpose to Achieve Clarity in a World of Ambiguity

In this world of ambiguity characterized by uncertainty, risk, doubt and fake news, now is the time to lead with purpose and bring clarity through data and analytics you can rely on and, most importantly, trust.  Data and analytics leaders are driving digital transformation, creating monetization opportunities, improving the customer experience and reshaping industries. 


At the conference we’ll share new strategies, guidance and best practices to help you realize your future - a future based on data you can trust, agile analytics you can rely on, and the clarity needed to empower you with the continuous intelligence and pervasive insights necessary to excel in the digital economy.


Join us for thought-leading guidance and practical tools on how to:


  • Leverage data and analytics to optimize every decision, every process and every action
  • Overcome complexity and ambiguity to drive business value
  • Drive innovation through leading technologies – AI, machine learning, blockchain, Virtual/Augmented Reality, IoT and digital twins
  • Lead by building a foundation of trust, accountability, governance, security and privacy
  • Cut through the AI hype to develop a strategy that impacts the business

Meaningful networking

Interact with more than 450 of your peers to gain firsthand insight from those facing challenges similar to yours. Explore networking opportunities.

How-to guidance

Pose tough questions and hear the latest research and recommendations from 10+ Gartner analysts, guest experts and peers. View Speakers lineup.


Real-world solutions

Explore the latest technologies changing the infrastructure, operations and cloud landscape. Meet face-to-face with knowledgeable representatives. Preview Exhibitors.

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An agenda built to your needs

Our 4-track  agenda gives unbiased content to help you excel in the digital economy.  We´re in the process of complete our agenda. We look forward to sharing it soon.

Track A
Leadership and Organization: Lead with Purpose 
CEOs in all industries are turning to Chief Data and Chief Analytics Officers (CDOs and CAOs) to build the digital organization of the future and achieve business objectives. As a consequence, data and analytics leaders must lead with purpose. With content focused on topics high on the agenda for strategically-minded CDOs and CAOs – skills development, closing talent gaps, building the right teams, formalizing the right roles, data literacy, diversity and ethics.
Track B
Pervasive Analytics: Grow the Value of Analytics Everywhere
Digital business calls for analytics to be infused in every role, business process, decision and action. Analytics everywhere is the new digital business imperative. This track addresses how to make analytics scale to all corners of the enterprise without creating chaos. It discusses the latest trends to make analytics pervasive – augmented analytics, embedded analytics and continuous analytics.
Track C
Data-Centric Architecture: Build the Platform of the Future 
Undergoing digital transformation means putting data at the core of the enterprise, transitioning from being data driven to being data centric. Visionary leaders understand the necessity of fitting the pieces of this complex technology puzzle together to form a cohesive architecture for future digital success. This track discusses how to draw the disparate pieces together including enabling technology components such as cloud, analytics infrastructure, data lakes, integration, blockchain, hadoop, Spark, in-memory, and more.
Track D
Innovation: Data and Analytics - The Way Ahead 
Harnessing innovative technologies to change the business and how we serve customers is the only choice for forward looking leaders who want to see their organization be a disruptor. Standing still is not an option. This track reveals the more visionary and pioneering trends and aspects of data and analytics. It is designed to deliver innovative approaches that will change your perspectives by offering insights on the future for data and analytics in your organization.




First 100 Days of a Chief Data Officer
Chief data officers (CDOs) are responsible for a broad agenda that spans data management, analytics, data science, ethics and digital transformation. They are impactful change agents leading the data-driven transformation of their organizations. Given the fast pace of digital business transformation, more than 10,000 companies already have appointed executives to this role. So how do new CDOs take on this challenging position and succeed?

Don’t miss these hot topics!

Artificial Intelligence and Machine Learning

Data Literacy

Data-Drive Culture

Master Data Management

Augmented Analytics

Data & Analytics Strategy

Data Science

Data Governance and Trust


Role of Chief Data Officer

Role of Chief Analytics Officer

Customer Analytics

Data-Centric Architecture


Find solutions for your most pressing data and analytics needs.

Join us in Mexico City!



Hotel Camino Real  Polanco

Mariano Escobedo No. 770

Col. Anzures, Mexico City


Getting Here


Hotel Camino Real Polanco Mexico is a short walk from the beautiful Paseo de la Reforma and  and 30 minutes from the International Airport of Mexico City.