Leigh McMullen

Leigh McMullen

Distinguished VP Analyst
Leigh C. McMullen is a Distinguished Vice President, Analyst in Gartner's CEO and Digital Business research team. Mr. McMullen leverages his experience as both a line-of-business manager and IT leader to provide CXOs with insight on navigating and making a difference within the C-suite. Additionally, he provides clients with a holistic view of IT leadership research, specializing in research for CXOs, especially on the topics of politics, influence, culture, business engagement, internal selling and internal marketing and communications
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Thursday, December 05, 2019 02:45 PM|Thursday, December 05, 2019 03:30 PM
Gartner Closing Keynote: Winning in a World of Digital Dragons

A key aspect of the increasingly important global digital narrative is the role of digital dragons. These organizations, like Baidu, Alibaba and Tencent (BAT), and Google, Amazon, Facebook and Apple (GAFA), have digital-first cultures, are digital employers of choice, have highly scalable services, data mastery, deep pockets, evolving platforms and ecosystems with powerful capabilities. They have rising ambition that crosses and blurs industry boundaries. How should traditional companies and governments think about them, plan with them in mind, and choose whether and how to use, compete, partner or ignore them?

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