Dr. Gahl Berkooz
Guest speaker

Dr. Gahl Berkooz

VP of Data, Analytics and Monetization
Dr. Gahl Berkooz is Vice President of Data, Analytics, and Monetization for the ZF Group, a $40 Billion global automotive supplier. Most recently he was the Chief of Analytics for General Motors' Global Connected Customer Experience Division, responsible for all Data, Analytics and Data Science in the connected vehicle experience and all digital touch points, driving the best customer experience in the industry. At GM he delivered GM’s first “Customer 360” data set and advanced analytics applications. One such application, a customer incentive personalization solution, saves the company over $50 Million a year while increasing sales. Prior, he established the Information Management and Analytics function at Ford Motor Company. He built the function to over 100 professionals and delivered close to $2 Billion of monetization. He has worked across a variety of industries including Aerospace, Auto, Retail, Financial Services, Defense, and Cybersecurity. Dr. Berkooz obtained his Ph.D. in applied mathematics from Cornell University where he demonstrated one of the first applications of big data analytics to analyze and control complex dynamics. He holds a Six Sigma Black Belt and is a graduate of Harvard Business School’s General Management Program. He has published with Harvard Business Review online, CIO.com, Cambridge University Press, and scholarly journals. He is a patent holder, and presents in industry conferences for Gartner, IDC, the ASME, and others..
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Wednesday, September 23, 2020 09:30 AM|Wednesday, September 23, 2020 10:15 AM
Case Study: ZF Data Journey to Profitable Data Products

Bringing Data Products to market presents new challenges to established enterprise data functions. New processes and skills are required to affect the transformation from Data Services to Data Products. What are those skills and processes? What are some proven practices? How is this related to Product Management? In this presentation I will discuss key learnings from the journey at ZF to bringing new business solutions to market that are based on data assets.

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