Sally Parker

Sally Parker

Sr Director Analyst
Sally Parker is a Research Director in Gartner's Data & Analytics CDO Leadership team. Areas of coverage include best practices in Governance, fostering a Data-Driven culture, Data & Analytics Strategies, and MDM. Ms. Parker has a keen interest in Privacy & Trust. Before her current position, she worked as an Executive Partner in Gartner's Executive Programs working 1-1 with Gartner's CIO/CISO clients.
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Monday, March 14, 2022 / 12:30 PM - 01:00 PM EDT
Foundations and Essentials of Master Data Management

Master Data Management underpins business agility and digital transformation through the provision of a single and trusted view of an organizations customers, citizens, suppliers or products as examples. Here we explore MDM concepts, how MDM supports business goals, and how to lay a solid foundation for success across people, process and technology.

Tuesday, March 15, 2022 / 10:00 AM - 10:30 AM EDT
Where and How MDM Adds Value to the Business

Master data management programs must be tied to key business drivers to gain end-users’ commitment. This session uses case studies to illustrate where and how MDM can deliver clear business value. What are the scenarios where MDM adds value to the business? How can the capabilities that MDM provides be tied to business value? How can the use cases be categorized to best communicate value?

Wednesday, March 16, 2022 / 02:00 PM - 02:45 PM EDT
Roundtable: What You Can Do Today to Foster a Data-Driven Culture

If you are attending this session, you are likely already an evangelist for a data-driven culture, potentially frustrated with the pace of change within your organization. Whether a formal program exists or not, there are practical things we "the collective" can do to influence culture. This session provides a forum to explore and discuss practical measures for today and tomorrow.

Thursday, March 17, 2022 / 10:30 AM - 11:00 AM EDT
Magic Quadrants for Data Management

This magic quadrant session will discuss key trends and highlight the results of the latest Magic Quadrants for both Cloud DBMS and Master Data Management Solutions. Data and analytics leaders should use this research to inform their Cloud DBMS and MDM solution choices beyond vendor marketing hype.

Join us to hear from Gartner experts and thought leaders.