The agility required to be a successful marketing leader has never been greater. At Gartner Marketing Symposium/Xpo CMOs and senior marketers will learn more about the strategies, talent, and platforms being employed by best in class organizations and how to set and communicate a compelling vision and manage your team in an era of dynamic change. Using case studies, proprietary research, benchmarking and client survey data we’ll equip you with new tools and challenge conventual wisdom to further accelerate your organization.
Explore this topic through aligned sessions including:
- How to Identify the Right Talent to Hypercharge Your Team?
- Visual Literacy: Communicating Your Values & Vision
- Using Small Data to Drive Marketing Strategy
- Roundtable*: The Empathy Advantage
- Roundtable*: What Are the Secrets of a Good Agency Relationship?
Want to dig deeper? Discuss your marketing strategy and vision in depth during a 30-minute one-on-one meeting* with a Gartner Expert, a few experts on this topic include:
- Ewan McIntyre, Sr. Director Analyst
- Maureen Mullen, Chief Strategy Officer, Gartner L2
- Jessica Williams, Director, Advisory
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