Gartner Marketing Symposium/Xpo 2023 brought together over 2,000 CMOs and marketing leaders from around the world to discuss how to meet rapidly evolving stakeholder needs while navigating an unpredictable environment
We shared provocative ideas and pragmatic solutions on how to:
- Prove the value of the marketing function.
- Navigate shifts to optimize for brand value.
- Build talent for the future.
- Navigate emerging digital best practices.
- Deliver impact via customer experience.
- Unlock the value of data.
