The value of Gartner

Gartner delivers actionable, objective insight to marketing leaders. Our expert guidance and tools enable faster, smarter decisions and stronger performance on their organizations’ mission-critical priorities. At the Gartner Marketing Symposium/Xpo™ 2023 conference, tackle your key initiatives and learn how to lead the marketing to contribute greater business impact.


  • Objective, research-backed sessions led by Gartner experts
  • Personalized interaction with seasoned experts
  • The latest Gartner marketing research debuted at the conference, in an environment built for dialogue
  • The world’s largest gathering of senior marketing executives

Who are Gartner experts?

Gartner experts are the people behind the research our clients trust. They extract insights from qualitative and quantitative research, and thousands of client interactions every year. As objective leaders in the marketing field, Gartner experts serve as conference speakers, attendee mentors and research facilitators. 

Opportunities to interact with marketing experts

In addition to attending any track sessions across the conference agenda, as an attendee, you’re entitled to two Gartner one-on-one meetings, two roundtables and two Ask the Expert sessions for a deeper and more personal dive into particular topics or challenges. View the agenda for a full list of sessions.

Gartner one-on-one meetings*

These popular sessions provide you 30 minutes of undivided attention and support from a Gartner expert. Get feedback on a key initiative or share an urgent challenge. Attendees tell us these meetings in themselves are worth the cost of the conference admission.

Roundtable sessions*

Your marketing executive peers from leading organizations and various industries discuss relevant topics inspired by the latest research in these small-group sessions, moderated by a Gartner expert. 

Ask the Expert sessions*

These small-group discussions foster learning and feature one Gartner expert who answers your pressing questions. 

*Preregistration for one-on-one, Ask the Expert and roundtable sessions is required. 


The value of Gartner research, interaction with the experts, unparalleled peer group networking and inspiring speakers are just a few reasons attendees come back to Gartner Marketing Symposium/Xpo year after year. Here’s what attendees have to say.