Exclusive event for CMO circle members, as well as awards finalists and judges. Opportunity for attendees to hear live from 4 Awards Finalists in a panel discussion about approaches to fostering a customer obsessed culture.
Speaker Bio
Guest speaker
Christian Herold
Director, CX & Engagement
Christian is a CX & e-commerce specialist and has been supporting organizations, teams and individuals for more than 10 years to act in a more customer-centric way in order to sustainably improve value creation and customer satisfaction. Numerous successes in his previous positions within the Otto Group, at Burda Digital and currently within Cosnova GmbH show that a certain systematic approach can't hurt.
Besides his professional commitment, his heart belongs to the Ironman (& his wife!), where he belonged to the top 10% of his age group worldwide during his active time, good coffee and wine from the Spanish Region Ribera del Duero.
He takes on all challenges with curiosity, stamina, a certain naivety and, above all, openness to "productive failures" or to reinventing himself time and again.
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Besides his professional commitment, his heart belongs to the Ironman (& his wife!), where he belonged to the top 10% of his age group worldwide during his active time, good coffee and wine from the Spanish Region Ribera del Duero.
He takes on all challenges with curiosity, stamina, a certain naivety and, above all, openness to "productive failures" or to reinventing himself time and again.
Tuesday, May 23, 2023 / 12:30 PM - 02:00 PM MDT
CMO Circle Lunch – Awards Finalists Special: How Catalytic Marketing Leaders Drive True Business Impact
Tuesday, May 23, 2023 / 02:00 PM - 02:30 PM MDT
Awards Finalist Cosnova: Become a True Soulmate of Beauty – an Experimental and Data-Driven Approach
Join this conversation with Gartner's 2023 Marketing and Communications Awards Finalist Christian Herold. Christian is Director Consumer Experience and Engagement at Cosnova and his company has been shortlisted in the Data, Insights & Analytics category. We will chat about using data to humanize brand positioning, bringing emotion into customer experience and finding and articulating a brand’s North Star.