Eric Goodness is a research VP in Gartner's Technology and Service Provider research practice. In this role, Mr. Goodness collaborates within a global team of analysts to research the emerging technologies and trends that are changing how businesses compete and shape the future of markets, governments, and society. The focus of his research is to accelerate the pace of IT innovation and the positive outcomes recognized by business and society in the adoption of advanced technologies. The key output of his research is evidence-based knowledge transfer to technology product leaders such as Tech CEOs, General Managers, Product Managers, and Product Marketers. The intent is to align emerging technologies, market trends and user-wants-and-needs to deliver highly successful products and services.