Lindsay McKinney

Lindsay McKinney

Sr Director Analyst
Lindsay McKinney is a Senior Director at Gartner where she covers Analyst Relations as part of the Tech Product Marketing research.

Ms. McKinney has more than 15 years of tech marketing experience, including analyst relations, marketing strategy, communications, demand generation and public relations at mega and niche, public and private tech vendors.
Read More Read Less
Wednesday, July 21, 2021 / 10:15 AM - 10:45 AM EDT
Peer Conversation: Top Growth and Innovation Challenges of Analyst Relations Professionals

This interactive session provides analyst relations professionals an opportunity to speak with their peers about the challenges and opportunities they face and discuss the decisions and practices they have recently found to succeed in their role.

Wednesday, July 21, 2021 / 11:45 AM - 12:15 PM EDT
How Analyst Relations Delivers Growth Enabled by Emerging Technology

External forces, emerging trends and technologies impact a vendor’s offerings. Analyst relations identifies market signals, implications and actions for leaders and the business to respond. Join this session to hear best practices and examples on how to drive growth

Wednesday, July 21, 2021 / 12:30 PM - 01:15 PM EDT
Workshop: Connect Business Objectives to Analyst Interactions

Identifying initiatives, goals and areas of overlap that lead to collaboration, analyst relations should bring analyst insight to the organization to make well-informed decisions and stay competitive. In this interactive workshop, you will learn how to drive internal alignment and value.

Wednesday, July 21, 2021 / 01:30 PM - 02:00 PM EDT
Ask the Expert: Everything You Need to Know About Analyst Relations

Effective analyst relations is built on an array of interaction types, goals and metrics. In this foundational session, you can have your questions about best practices and considerations answered by our resident analyst relations expert.

Join us to hear from Gartner experts and thought leaders.