Gartner Tech Growth & Innovation Conference

May 11 – 13, 2020 | San Diego, CA

A roadmap to successful innovation for technology service providers

Technology and service provides today face many challenges – or "turns" – such as economic uncertainty, shifting buyer behaviors, new competition, and technology disruption. But we know that the best, most successful companies "win the turns" by accelerating through these risks and obstacles. 

At Gartner Tech Growth & Innovation Conference 2020, you’ll get a uniquely informed update on the most pressing challenges facing technology providers today, and the technology trends that are impacting your business. Discover new approaches to optimize sales and marketing efforts and drive product innovation for business growth and market expansion.

Insights straight from the end user

Gartner extracts insights from 380,000+ client interactions each year — with 130,000+ senior executives — to provide you with a deep understanding of end-user needs and market shifts.

The forefront of innovation

Get the practical advice you need to prioritize your product strategy, identify growth opportunities and evaluate new technology investments.

Designed for technology providers

Join the only conference that’s designed specifically around the unique challenges facing technology and service providers, and that’s backed by unbiased research.

The Gartner difference

Gartner is the world’s leading research and advisory company. We equip leaders and their teams in every major business function with the indispensable insights, advice and tools to achieve their mission-critical priorities today and build the successful organizations of tomorrow. Across every industry and enterprise size, Gartner provides the expertise needed to tackle your key initiatives, stay ahead of competition and grow your organization’s value.

Gartner Tech Growth & Innovation Conference at a glance

Network with

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attendees

Engage with

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Gartner experts

Learn in

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research-driven sessions

Calling all innovators and technology product leaders

If you lead your technology company’s go-to-market, customer experience, product, marketing or sales strategies, this conference is for you.

  • Tech CEOs evaluate new business models and growth opportunities, and learn how to build effective partnerships and ecosystems
  • Product managers learn product differentiation techniques, feature and function strategies, and how to lead innovation within the organization
  • Product marketers get progressive go-to-market, demand generation, and sales enablement practices to drive revenue growth
  • General managers get the best high-growth opportunities and competitive strategies, and learn how to problem-solve across market silos

Tracks at a Glance

While we continue to finalize the 2020 agenda, you can explore four agenda tracks, filled with the latest Gartner research for technology and service providers. 

Track A

Capturing Market Share Rapidly

Winning — and sometimes surviving — is about making the right investment decisions and maximizing the effectiveness of scarce resources. Growing market share quickly is the success measure that matters most in today’s tech environment. The genius lies in scaling while optimizing the path to growth. This track provides key insights on scaling success in times of economic uncertainty and scarce resources.

Track B

Redefining Products and Portfolios

Making bold shifts to leap the competition means anticipating market opportunities and delivering product innovation that prevents new, even unanticipated challengers. In today’s tech landscape, defending against only known competitors is a losing strategy. Winning tech providers will seize opportunities by taking the offense and leaving little room for vulnerability. This track will help you learn how to redefine your products and portfolios to progress beyond differentiation and move closer to unbeatable. ​

Track C

Growing Your Customer Base

Technology innovation is accelerating. New competitors and new business models abound. And shifts in buyer priorities are continuing to proliferate. As a result, buyers are constantly reworking their technology plans and shopping for new innovation. Providers must seek to earn business that translates to high quality deals from buyers that will convert to high value customers. This track will help you adjust go-to-market practices and win in this shifting environment.

NEW! Track D

Emerging Technologies and Market Trends

Emerging technologies and trends play a significant role in disrupting current markets and creating new ones. It is vital for technology and service providers to seize emerging technologies and leverage them innovatively and effectively at the right time. This track focuses on the latest technologies and trends that you need to capitalize on for outsized growth and market leadership.

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