Gartner Research

Product Manager Insight: Changes in As-a-Service Through 2025

Adapt as-a-service offerings for 2025

Analysts: Brandon Medford, Mike Dorosh

The rate of change of technology, and the business opportunity that it unlocks, is faster than ever before, and the role of the product manager must evolve at the same rate to exploit it. Nearly every technology market has been impacted by the introduction of as-a-service delivery models, from enterprise infrastructure to consumer software and everything in between. While each market has been disrupted in distinct ways, the factors that drive organizations to select as-a-service are shared. 

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