Gartner Research

Infographic: Which Roles Are More Likely to Be Pessimistic Technology Buyers?

Get to know your buyers.

Experts: Emerging Technologies & Trends Research Team

Gartner research shows that more than half of B2B technology buyers are pessimists (that is, they regret their purchase decisions). This infographic shows the distribution of pessimist buyers across CEOs, CIOs and CTOs to enable product leaders to tailor their offerings when selling to these roles.

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