Gartner Research

Gartner Innovation Survey: Culture and Executive Buy-In Essential to Successful Banking Innovations

Published: 14 August 2009

ID: G00169327

Analyst(s): David Furlonger


Gartner surveyed C-level executives at banks in North America, Western Europe and Asia to identify motivations for their innovation initiatives, processes for managing idea generation and implementation, metrics to measure innovation effectiveness, and precursors of and barriers to success.

Table Of Contents
  • Overview
  • Introduction
  • Objectives of Innovation Vary
    • Implications of the Innovation Objectives
  • Innovation Categorized and Its Impact Measured
    • Implications of Innovation Categorization and Impact Measurement
  • Drivers of Innovation
    • Implications of the Sources of Innovation
  • Processes for Identifying and Managing Innovation
    • Implications on the Formality of Innovation Processes
    • Innovation Process Models
    • Innovation Process Supporting Technologies
    • The Need to Align Innovations to Strategic Goals
    • Processes for Developing Innovation Ideas
    • Sources of Innovation Leadership
  • How Innovations Are Funded and Approved
    • Innovation Approval Process
    • The Need for an Innovation Pipeline
    • Innovation Success Rate
    • Innovation Evaluation Criteria
    • Innovations Implemented in the Last 12 Months
    • Where Innovations Improved Bank Operations
  • Metrics Used to Measure Innovation Effectiveness and Success
  • Reasons for Innovation Success
    • Organizational and Cultural Factors for Innovation Success
    • Customer and Market Factors for Innovation Success
    • Barriers to Innovation Success
    • Importance of Communication
  • Lessons Learned
    • Customer Knowledge and Acceptance
    • Innovation Organization and Process
    • Corporate Culture
    • Internal Communication
    • Management Buy-In
    • Risk Acceptance

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