Gartner Research

Use Visual Merchandising to Increase Revenue in Apparel

Published: 18 September 2009

ID: G00171103

Analyst(s): Peter Bambridge


In response to the current economic climate, some retailers and manufacturers in the apparel, footwear and accessories industry are turning to visual merchandising solutions to help drive sales.

Table Of Contents
  • Overview
  • Driving Sales During Times of Limited Consumer Spending
  • How Visual Merchandising Can Help
    • Physical Mock-Ups of Shops
    • CAD Systems
    • Macro and Micro Space Planning Systems
    • Visual Merchandising Software
  • Conclusion

©2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client

Learn how to access this content as a Gartner client.