Gartner Research

Supply Chain Strategy for Manufacturing Leaders: The Handbook for Becoming Demand Driven

Published: 15 July 2010

ID: G00200821

Analyst(s): Hussain Mooraj, Michael Burkett , Jane Barrett


Since supply chain leaders are continuously maturing their demand-driven capabilities, Gartner provides companies with an updated set of cross-industry concepts, frameworks and strategies to help manufacturers implement the principles and realize the benefits of a demand-driven value network.

Table Of Contents
  • Overview
  • Demand-Driven Basics
    • Key Attributes to Become Demand Driven
    • Demand-Driven Maturity
  • The Transformation From Traditional Supply Chains to Demand-Driven Value Networks
    • Aligning the Cycles
    • Building Cross-Functional Capabilities
  • The Four Strategies to Become Demand Driven
    • Become Market Driven
    • Drive Innovation Into Products and Services
    • Build Value Into Supply Networks
    • Orchestrate the Demand-Driven Response
    • Enablement to Support the Strategies
  • Upcoming Research: Addressing the Industries

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