Gartner Research

Key Considerations for Virtual Assistant Selection

Published: 29 July 2010

ID: G00201581

Analyst(s): Johan Jacobs


Web customer service, enhanced with a virtual assistant, is an investment that organizations are implementing to release expensive resources for more-complicated or higher-value transactions. Virtual assistants aid in meeting growing customer expectations of Web self-service with a human touch.

Table Of Contents
  • Overview
  • Virtual Assistant Defined
  • Virtual Assistant Generations
  • Key Virtual Assistant Factors for Consideration
  • User Advice

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