Gartner Research

Case Study for Supply Chain Leaders: Dell's Transformative Journey Through Supply Chain Segmentation

Published: 12 November 2010

ID: G00208603

Analyst(s): Matthew Davis

Summary

Companies can satisfy customer requirements of cost, speed and customization by segmenting their supply chain responses to demand. This research provides an overview of Dell's journey to create a portfolio of supply chain response options and align internally to enable that vision.

Table Of Contents
  • Overview
  • Introduction
  • The Challenge
  • Approach
    • Identify Customer Values
    • Understand Dell's Strengths
    • Understand the External Environment
    • Chart Clear Course and Benefit
    • Engage the Entire Organization
    • Continue to Govern and Refine Portfolio
  • Results
  • Critical Success Factors
  • Lessons Learned
    • Implementation of Supply Chain Segmentation Is a Journey
    • Different Skills Needed Throughout the Journey
    • Cross-Functional Participation Very Necessary
    • Transparency of Data Essential
    • A Balanced Scorecard With Clear Accountability Required

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