Gartner Research

How to Plan, Participate and Prosper in the Data Economy

Published: 29 March 2011

ID: G00211545

Analyst(s): David Newman

Summary

Terms like "big data," "open data" and "linked data" are part of the new era in which the economics of data (not the economics of applications, software or hardware) drives competitive advantage. Winners create networks of trust by shifting from mashing (storing data) to meshing (sharing data).

Table Of Contents
  • Overview

Analysis

  • What You Need to Know
  • Why This Is Important
  • How to Prepare
  • Understand the Stages
    • Action Items
  • Address Business and Cultural Barriers
    • Action Items
  • Overcome Technical Challenges
    • Action Items
  • Understand Trends Affecting the Data Economy and Vice Versa
    • Action Items
  • Related Key Initiatives

Recommended Reading

©2019 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Become a client

Learn how to access this content as a Gartner client.