Gartner Research

Beyond the Perfect Order: Measuring the Customer Experience of Your Supply Chain

Published: 30 March 2011

ID: G00211525

Analyst(s): Jessica O'Brien, Debra Hofman


Companies struggle to get a cohesive, outside-in view of their customers' experience of their supply chains. In this research, we discuss what leading companies are doing to gain such a perspective and engage in joint value creation with their customers.

Table Of Contents
  • Overview


  • Introduction
  • Findings
    • Scope of the Effort
    • Challenges
    • Lessons and Recommendations

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