Gartner Research

A Research Top View: The Commercial Banking Value Chain

Published: 17 June 2011

ID: G00213779

Analyst(s): Douglas McKibben


IT leaders will continue to face tactical business unit initiatives for commercial banking. However, they can provide strategic context for commercial banking technology and data linkage that provides the customer personalization necessary to differentiate the bank's services.

Table Of Contents


  • Overview
  • Drivers of Commercial Banking Relationships
  • The Role of Online Commercial Banking
    • Approach the Commercial Market Based on Customer Needs, Not the Size of the Customer's Business
    • The Interrelationship of Payment-Related Banking Services
    • Improvements in Bank Credit and Lending Processes Are Needed to Better Support Commercial Banking Relationships

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