Gartner Research

Case Studies in Ideation: Driving Distributed Innovation

Published: 29 March 2012

ID: G00230451

Analyst(s): Jackie Fenn


Corporate innovation teams at Cargill and Chubb use an ideation tool as a focal point for driving distributed innovation and promoting local innovation activities. Success factors include active executive support and defining the process beyond initial idea collection and selection.

Table Of Contents


  • Cargill's Ideas to Innovation
  • Cargill Recommendations and Best Practice
  • Chubb
    • Chubb Recommendations and Best Practices

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