Gartner Research

Competitive Landscape: CSP Real-Time Offer Engines, 2012

Published: 04 May 2012

ID: G00228775

Analyst(s): Charlotte Patrick


The real-time offer engine market is currently emergent, with smaller "pioneers" reporting a doubling of their revenue during the past 18 months. By setting out a definition of the market and profiling those vendors with the more sophisticated solutions, we aim to deal with any confusion.

Table Of Contents


  • Competitive Situation and Trends
    • Market Definition — What is a CSP Real-Time Customer Offer Engine?
    • Penetration Level of Real-Time Offer Engines Among CSPs
    • What Will the Future Market Look Like?
    • Future Competitive Success Factors for Vendors
  • Market Players
  • The Future of Competition
  • Competitive Profiles
    • Act750
    • Business Logic Systems (BLS)
    • Comviva
    • Emagine
    • Flytxt
    • Globys
    • Mobile Posse
    • Pegasystems
    • Pontis
    • SAS
  • References and Methodology

Recommended Reading

©2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Purchase this Document

To purchase this document, you will need to register or sign in above

Become a client

Learn how to access this content as a Gartner client.